Why run from market forces? When investing in a portfolio engineered & designed with Efficient Market Hypothesis, Modern Portfolio Theory and The Three Factor Model, we can actually embrace market forces. It’s not a matter of “if” the market goes down; it’s a matter “when” the market goes down.

How are you going to deal with it? The market always goes up too…how are you going to deal with that? Discipline added to the right portfolio allows us to embrace the market forces so we may relax and enjoy the fruits of long-term investing.